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Subject

English Language Arts (2005)

Content Provider

The Federal Trade Commission (FTC), the nation's consumer protection agency, has has designed the resources and activities on YouAreHere to teach kids about today's marketplace. The site is intended for students in 5th through 8th grade and can be used to complement lessons in critical thinking, writing, language arts, media literacy, business, civics, and social studies.

Description

By visiting a virtual mall at YouAreHere, kids can learn to be smarter consumers. By playing games, they learn how to protect their privacy, how to spot and avoid frauds and scams, how advertising affects them, and how they benefit when businesses compete.

Businesses use target marketing to reach specific audiences. At Market-Match Wireless visitors can learn more about target marketing by matching different styles of cell phones with their target audiences. Play this matching game again and again to beat your best time.

Website(s)

YouAreHere: Market-Match Wireless
YouAreHere

Related Academic Standards

New York State

RI.7.8 Trace and evaluate the argument and specific claims in a text, assessing whether the reasoning is sound and the evidence is relevant and sufficient to support the claims.

RI.7.9 Analyze how two or more authors writing about the same topic shape their presentations of key information by emphasizing different evidence or advancing different interpretations of facts.

RI.7.9.a Use their experience and their knowledge of language and logic, as well as culture, to think analytically, address problems creatively, and advocate persuasively.

RL.8.5 Compare and contrast the structure of two or more texts and analyze how the differing structure of each text contributes to its meaning and style.

RL.8.6 Analyze how differences in the points of view of the characters and the audience or reader (e.g., created through the use of dramatic irony) create such effects as suspense or humor.

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